Hello & Welcome
We’d love to help Mary's Mountain Cookies grow with a simple, reliable system for whatever you are looking for — all wrapped in a brand that feels 100% you.
We would need to hold a short meeting to determine scope, but this can give you an idea of what you are looking at.
What We Can Handle For You
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Custom Website + Square Integration
- Fast, on-brand site with live pickup time slots, per-location capacity, and seasonal preorders.
- Square Payments, POS, Gift Cards, Loyalty, and Invoices wired in—one source of truth online + in-store.
- Menu management (classics, seasonal, gluten-friendly), allergen notes, and mix-and-match dozens.
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Online Ordering UX
- “Choose location → choose time → choose cookies → pay” flow, tuned for mobile.
- Capacity safeguards (no overselling), cutoff times, blackout dates, and holiday drop countdowns.
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Multi-Location Setup
- Location cards (hours, parking tips, busy times), “Set My Store” memory, next-available pickup prompts.
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Google Business Profile (GBP)
- Claim/verify each location, optimize categories, products, menus, photos, Q&A, and messaging.
- Consistent NAP (Name/Address/Phone), hours (special hours/holidays), and order links that go to the right store.
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Local SEO & Listings
- On-page SEO for each location (title/meta/schema), bakery-friendly URL structure, and service-area pages.
- Key directories (Apple Maps, Bing, Yelp, etc.) for clean citations.
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Reviews & Reputation
- Post-purchase prompts (email/SMS) to drive Google reviews.
- Site widgets showing recent 5-stars and bakery-specific keywords (fresh, on-time pickup, friendly staff).
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Email & SMS
- Abandoned order nudges, preorder reminders, pickup confirmations/updates, and “drop is live” alerts.
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Loyalty, Gift Cards, & Subscriptions
- Unified earn/redeem online + in-store via Square.
- “Cookie of the Month” subscription with skip/pause; gift scheduling for birthdays/holidays.
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Content & Photography
- Shot list (gooey break, overhead dozen, pickup moments), light editing, and upload to site/GBP.
- Menu copy, allergen statements, catering one-pagers, and seasonal landing pages.
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Policies & Clarity
- Allergen disclaimer, pickup/change/refund policy, privacy and UGC photo permissions—human and clear.
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Analytics & Reporting
- GA4 + privacy-friendly tracking, conversion events (order start/complete), location-level dashboards.
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Hosting, Security, & Support
- Managed hosting, backups, SSL, uptime monitoring, and ongoing updates with a single point of contact.
What we’ll need from you
- Logo, brand colors, any fonts (or we’ll propose a clean set).
- Menu SKUs, pricing, allergens, seasonal calendar, subscription details.
- Location info: addresses, hours (incl. holiday hours), parking notes.
- Policies: pickups, changes/refunds, allergen advisory.
- A point of contact for quick approvals (copy, photos, go-live).
Next steps
- 30-min intro call — confirm goals, locations, and deadlines.
- Rules workshop — finalize time slots, caps, holidays, and policies.
- Prototype delivery — review and approve the order flow before we build.
If that sounds good, we can set up a short discovery meeting, and we’ll take it from there.